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PRShots Roundup brings you the latest retail news from ProCook, Sosandar, Jigsaw, Ikea, Frasers, Morrisons, Samsonite, Iceland, Astrid & Miyu, Gymshark, Rockport, Iceland, Wayfair,WHSmith and The Range. Plus, five in-store technologies that are actually changing shops, 6-steps to building better seasonal campaigns and more.
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THE LATEST RETAIL INDUSTRY NEWS
Retail sales rise as Easter lifts spend
New figures from the British Retail Consortium and KPMG showed total retail sales increased 3.6% Y-o-Y last month, ahead of the 12-month average of 2.6%.
ProCook beats expectations in fourth quarter
ProCook Q4 total revenue was up 19.2% to £18.5, with FY revenue up by 23% to £85.5m, and is expecting EBITDA to be ahead of market expectations.
Sosandar strengthens in latest year
Sosandar’s latest FY trading update to the end of March, shows revenue up 14% to £42.3m and profit before tax is expected to be £0.4m, up from a loss of £0.1m.
Frasers eyes £400m deal for two UK-based designer outlet centres
Mike Ashley's Frasers Group is reportedly looking to add two more shopping centres in York and the East Midlands to its growing retail portfolio.
Over 200 roles at risk at Morrisons
The supermarket is reportedly trimming roles while looking to increase its use of AI.
LVMH reports a fall in Q1 revenue
LVMH Q1 to April shows sales of €19.1bn, slightly below analyst expectations, with “sales disrupted by the conflict in the Middle East.”
Samsonite Group eyeing a Wall Street listing
Travel brand the Samsonite Group is planning on an IPO in the US to add to its listing in Hong Kong to attract further investment in its main home market.
OnBuy plans to launch Comet in time for autumn
Online marketplace OnBuy is set to relaunch the Comet brand later this year in to the UK, following the purchase of the name from Misco last year.
Consumers avoided trips abroad in March, but spent more on clothing
Travel spending dropped by 3.3% in March versus the year before, according to the latest Barclays consumer spend tracker, as more Brits opted for staycations.
Met denies ‘blame game’ over shoplifting
A senior Metropolitan Police officer has denied engaging in a “blame game” with retailers after warning that stores are too often failing to provide the evidence needed to help catch shoplifters.
Bookshop.org hits £5m in profit for independent book retailers
Ethical alternative to Amazon Bookshop.org, has now generated £5m in profit since its launch in 2020, for more than 650 bookshops using the online platform.
TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY
Five in-store technologies that are actually changing shops
The best retailers are finally using tech to fix very physical problems. Those are wasted labour, patchy availability, clunky service, thin margins and forgettable shopping trips.
6-steps to building better seasonal campaigns
MarTech shows you how to turn scattered inputs into clear campaign strategy by combining CRM data, research and structured prompting into a repeatable system.
Why Wireless Festival and Kanye West is a “masterclass in how not to do crisis comms’
With Wireless Festival cancelled after the Government banned controversial headliner Kanye West from entering the UK, comms people have their say on the main comms lessons.
What’s the right approach to tackling shoplifters?
Waitrose has come under fire for its decision to dismiss a staff member after tackling a shoplifter, leading to renewed debate over how retailers balance employee safety with crime levels.
Nearly 18% of marketing emails miss inboxes
Email remains a core sales and customer retention tool for many businesses, despite persistent problems with delivery and measurement.
Iceland turns to AI to sharpen stock availability and replenishment
Iceland has rolled out new AI-driven inventory and replenishment tools to improve availability, reduce lost sales and strengthen store operations across its estate.
The Range upgrades marketplace platform as online sales model gains momentum
The Range has strengthened the technology behind its online marketplace, with the aim of supporting further ecommerce growth.
Tesco’s Clubcard customers to get AI-powered shopping tailored to them
Tesco and Adobe’s new strategic AI partnership will improve the shopping experience for its 24m Clubcard customers with personalised recommendations, ideas and deals.
PEOPLE, MOVERS AND SHAKERS
Jigsaw hires former Ted Baker retail chief Chris Browne to drive UK store expansion
Jigsaw has appointed former Ted Baker global retail director Chris Browne as retail director, as the fashion brand ramps up plans to grow its physical footprint across the UK.
Ikea appoints new UK and Ireland lead
Ikea has announced the appointment of David McCabe as its new country retail manager and chief sustainability officer (CSO) for the UK and Ireland.
Dolce & Gabbana appoints former Gucci exec as co-CEO
Dolce & Gabbana has appointed former Gucci CEO Stefano Cantino as its new Co-CEO, and replaces co-founder Stefano Gabbana who resigned as Chair last week, but remains in his creative role.
BRAND NEWS
Astrid & Miyu opens first Los Angeles store
Astrid & Miyu is accelerating its US retail expansion with the opening of its first West Coast store in Los Angeles.
Gymshark to open first ever gym in Miami
Gymshark is set to open its first-ever gym in America as the fitness brand continues its investment in physical spaces.
Rockport's UK return continues
American brand Rockport has launched its first comeback clothing collection in the UK market following news last year that it was returning to Britain with its footwear.
Iceland offers free same-day delivery this week in online growth push
Iceland Foods is offering free same-day delivery for all orders over £40 this week to help promote its push to expand its online shopping offering. It already offers free next-day delivery.
Wayfair doubles down on UK market
Home furnishings retailer Wayfair has announced the launch of a new loyalty programme for shoppers as the brand continues to invest in the UK market.
WHSmith opens three flagship travel stores at Heathrow
WHSmith has opened three new flagship travel stores in Heathrow terminals 3, 4 and 5 to mark the next chapter in its 80 year partnership with the airport.
Chanel names Pedro Pascal as new ambassador
Chanel has named Pedro Pascal, the acclaimed Chilean and American actor, as a new house ambassador for the famed Paris fashion label.
AND FINALLY
Walker’s Shortbread unveils giant Scottie Dog shortbread sculpture
Walker’s Shortbread showcased a giant Scottie dog sculpture made by UK food artist Prudence Staite from over 1,400 biscuits and launched at the New York City Tartan Parade.
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PRSHOTS TOP 10 SEARCHES
What were our users searching for on PRShots Week ending Apr 10th 2026?
1/ SS26
2/ Bikini
3/ Swimsuit
4/ Beach
5/ Hat
6/ Denim
7/ Floral
8/ Garden
9/ Slip Dress
10/ Lemon
PRSHOTS DIARY
PRShots Retail Calendar Alerts
Days until Father’s Day – 68
Days until School Summer holidays (Scotland) - 79
Days until School Summer holidays (England & Wales) – 99
Days until Halloween – 200
Days until Black Friday - 227
Days until Christmas - 255
How to get your brand on the April Editorial Calendars, search engines and social media
Our April PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.
We’re now definitely in Spring, and people are thinking about the approaching summer holidays, so add any spring-summer-related images you have and add in keywords relating to summer outfits and summer events, e.g. festival outfits for Reading, Leeds, Wireless, Download, Isle Of Wight, Womad, Green Man, Coachella this month in the US, beachwear, swimwear, the garden, garden parties, outdoor living, things for the patio, and of course Barbecues. Don’t forget to add all the other spellings BBQ, Bar-B-Que, etc and other related keywords like picnic, garden party, get-togethers, parties, socials, gatherings and for the young ‘gaths’.
While some people are looking to holidays abroad, some are considering destinations closer to home, so add in keywords and phrases like “staycation”, “holistay”, “holiday at home” to your keywords and why not suggest clothing like throws, fleeces and cardigans plus from homeware blankets and rugs, for the colder UK evenings.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.
April Diary - Weeks/Months
There are lots of other big events in April. April is World Stress Awareness Month and National Pet Month in the UK, so if you have anything to relieve stress (massage products, recliners, diffusers, pillows, garden swings, etc) and anything for pets (dog coats, cat collars, dog beds will also be looked for etc) then add them and get all the relevant keywords added. It’s also World Autism Acceptance Month, National Garden Month in the US (in the UK it’s just a week so anything gardening-related should be tagged with National Garden Week), it’s also National Poetry Month in the US and the US also has April as its Celebrate Diversity Month.
Other events include;
Discover National Parks Fortnight (3rd – 17th)
Ideal Home Show (10th – 19th)
International Dark-Sky Week (13th – 20th)
Allergy Awareness Week (20th – 27th)
MS Awareness Week (20th – 26th)
Fashion Revolution Week (Commemorates the Rana Plaza, Savar Upazila, Bangladesh disaster on the 24th April 2013 which killed 1,134 workers see https://www.fashionrevolution.org/ for event details)
RHS National Gardening Week (28th – 4th May)
April - Days
14th – Vaisakhi (Sikh New Year)
17th- 19th – Coachella Weekend Two
21st - National Tea Day
21st-22nd -Yom Haatzmaut (Jewish Holiday)
22nd – Earth Day
23rd – St George’s Day
23rd – Start of the Asparagus season
23rd – Shakespeare Day
24th - National Skipping Day
24th – Gardening searches peak
24th – Fashion Revolution Day
24th - Arbor Day
25th – Running searches peak ahead of the London Marathon
25th – Staycation searches peak
25th – World Malaria Day
25th – National Lingerie Day
26th – National Mending in Public Day
26th – London Marathon
29th - International Dance Day
30th – Stop Food Waste Day
For more diary dates for this year see the Marketing Retail Diary
NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2026 by the authorities controlling the event(s).
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NEW BRANDS ON PRSHOTS
Iolla has new ranges of its sunglasses with custom tints for the summer holiday season.
BRANDS WITH NEW IMAGES
Clothing, beauty and accessories
Oliver Bonas has new May jewellery launches, new June summer fashion lines, plus April and May drops of hats, sunglasses, socks, shoes, sandals, clothing, bags and accessories.
Primark has a new Edit range, new beachwear, a Scene collection of womenswear, a new Sienna Sol menswear range, KPop Demon Hunter ranges, Adaptive and Major Find ranges, Knit and Jersey ranges, new clothes for the beach.
Busby & Fox has new linen smart and casual wear for the summer holidays, including trousers, dresses and jackets, plus a range of chunky cardigans.
Fatface has new womenswear ranges for the summer holidays from bathing suits to cardigans for cooler evenings.
Monsoon has new spring womenswear drops for April, May and June, along with jewellery, new linen and denim womenswear and accessory ranges, plus new ranges of shoes, bags, scarves and sunglasses.
New Look has new season outfits, jewellery and accessories and drops of SS26 ranges including clothes, bags, shoes, boots and accessories.
National Trust has new collaborations with clothing and accessory ranges for the outdoors for men and women from Craghoppers.
M&S launches its new 300-piece Body range of lingerie, a new Gillian Anderson collaboration, new Autograph lingerie and nightwear ranges, new menswear ranges, new SS26 accessories, jewellery, shoes and bags.
Very has new footwear, accessory and makeup ranges, womenswear and menswear ranges for the summer holidays, new denim ranges and a new collaboration with Adidas.
Matalan has a new Riveria range of menswear, a new Prairie range of womenswear and accessories for SS26, a new floral range of clothes and accessories, new Clubhouse range of womenswear.
Peacocks has new accessories for the summer, including bags, sunglasses, jewellery and sandals, new lingerie and nightwear, new Lousie Redknapp and Dani Dyer SS26 ranges of womenswear and accessories including, shoes, bags and belts.
Threadbare has new SS26 womenswear including skirts, jackets, shorts and waistcoats.
River Island has a new Abbie Rosie and Enid Blyton bag collaborations, Olivia Denim collaboration with Olivia Attwood, a new Off to the Races ranges, new collaborations with Year Zero on clothes, accessories and bags and a new Love is in the Air range.
F&F has new womenswear for the summer.
Accessorize has new women’s and kids summer holiday wear including dresses, bikinis, shirts, jewellery, shoes, hats and bags.
Scamp & Dude has a new Super Scarf collaboration with Alison Hammond, new holiday outfits including denim, dresses, shirts, swimwear and bags, a new Davina McCall collaboration plus new clothes and accessory ranges.
Bonmarché has new beachwear, including dresses, tops, bikinis, swimsuits, shirts and shorts, plus womens wear for the summer holidays modelled by Lisa Snowdon.
Joe Browns has its SS26 mens and womenswear collections from jackets and t-shirts for men, to big print maxi-dresses to floral patterned tunic dresses for women.
Regatta has a new Orla Kiely collaboration of jackets, dresses and coats.
Cotton Traders has new SS26 menswear collaboration with actor Will Mellor and a womenswear collaboration with Alex Jones and new summer holiday wear, including dresses to tankinis.
Barbour has a new Icons range, a Paul Smith Collaboration, a Heritage+ range plus a collaboration with Feng Chen Wang, new jumpers and bags and new collaborations with Ganni, Baracuta, Sorel, Levi’s, Arket and Farm Rio.
See additional new clothing and accessories images from
Lola Star Roman Originals Deichmann Inspecs Home Bargains
Home, garden and food
Primark has new luggage and storage solutions, Island Heat ranges of homeware, new homeware including decorations, vases, soft furnishings, candles, diffusers and kitchenware.
Designers Guild has new SS26 soft furnishing design ranges including cushions, rugs and throws.
National Trust has new garden furniture, new gifts, food and gardening ranges, new homeware, new shed ranges, new garden furniture with new Oxleys and Sitting Spiritually collaborations and new glasshouses.
Cambridge Imprint has new small pocket books, kitchen trays, exercise and hardback books, notebooks, new Clamshell and Dandelion patterned paper, plus patterned paper, new notecards, envelopes, albums, notebooks, and cards.
Dobbies Garden Centres has new things for garden barbecues and eating outside, from lighting to tabletop firepits to climbing frames, plus garden pots and grow your own solutions for spring, and all the tools needed for the spring planting spree.
M&S has everything you need for a picnic and outdoor food, a new Kelly Hoppen collaboration and furniture and homeware collections, and new homeware ranges for the spring and summer.
The Orchard has new furniture for the home, garden structures, new lounge, dining room and bedroom interior ranges including beds, sideboards, dressers, sofas, lighting, shelving, benches and more.
Joe Browns has updated its SS26 home range with more ideas for every room in the home including bedding, furniture, vases, candlesticks, glassware, bowls, lamps, serving bowls and trays, storage solutions and knick-knacks.
The Gluttonous Gardener has new Father’s Day gifting suggestions.
B&M has a holiday shop range of kids’ beach toys, tech, bags and luggage, a Great Outdoors range including camping gear and everything for the garden from solar lights to cushions, new limited edition Isle Life range of homeware.
Ivyline has lots of new planters for your indoor plants.
Home Bargains has new picnic and garden ranges of kitchenware.
Very has new Very Collection of soft furnishings and ranges of outdoor furniture, a new Revive outdoor furniture and soft furnishings collection, plus a new Very collection of furniture, wall art and storage solutions.
Jellycat has new ranges of amuseables for 2026 including Bartholomew Bear Junior.
Oliver Bonas has new May homeware furniture for the bedroom and living room and kitchenware, plus Father’s Day gifts and cards, April homeware and kitchenware ranges for the dining room, living room and bedroom.
See additional new home images from
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals, with prices starting at just £50 a month.
GET PRSHOTS PULSE SOCIAL LISTENING SOLUTION
The new Pulse Social listening tool from our sister brand PressArea allows you to track and trace mentions of your brand and competitors and put those insights to work to gain real benefits.
SUBSCRIBE TO THIS NEWSLETTER
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