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PRShots Roundup brings you the latest retail news from Morrisons, Mountain Warehouse, Aldi, Shein, Skims, Space NK, Waterstones, Wickes and John Lewis. Plus, can Topshop get its cool back, how AI shopping tools are threatening affiliate links and more.
THE LATEST RETAIL INDUSTRY NEWS
John Lewis adds 100 premium fashion brands to challenge Next and M&S
John Lewis is launching a major fashion push, adding 100 new menswear and womenswear brands to its stores in a bid to strengthen its clothing offer against rivals Next and M&S.
Morrisons at risk of losing UK’s fifth-largest supermarket spot to Lidl
Morrisons could lose its place as the UK’s fifth-largest supermarket when new industry figures are published this week.
Mountain Warehouse reports record revenues
Mountain Warehouse’s FY revenues to 23 Feb were up 16.4% to £450m with record pre-tax profits of £33m, rising 26% year on year from £26.2m.
Aldi to revamp 20 stores before the end of the year
Aldi has announced it has plans to upgrade 20 of its UK stores across the UK before the end of the year, including major extensions at two sites.
Shein’s UK sales leap 32% as Hong Kong IPO plans gather pace
Shein’s UK business surged to £2.05bn in sales last year, up 32.3% on 2023, as the fast-fashion giant continues to outpace rivals while pushing ahead with plans for a Hong Kong stock market listing.
TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY
Can Topshop get its cool back?
On Saturday, Topshop hosted its first catwalk show for seven years in Trafalgar Square, long-time brand muse model Cara Delevingne was among those there. But can it get its cool back.
How AI shopping tools are threatening affiliate links
Shoppers who ask AI for product recommendations bypass traditional review sites, potentially causing lost or unattributed traffic from affiliates.
Scaling AI starts with people, not technology
AI at scale succeeds when teams are ready first. Build curiosity, clarify roles and redesign workflows before expanding technology.
How to write a crisis-proof social media policy
A social media policy is a document that outlines how an organisation and its employees should conduct themselves online. Hootsuite offers hints and tips on crafting a policy for your business.
A 3-step copywriting formula that makes buyers take action
Conversions drop when your B2B copy ignores what buyers actually care about. Martech shows you how to lead with benefits, use cases and proof.
Fakes prompt Welsh brand to pull products from TikTok Shop
An entrepreneur has pulled her haircare products off e-commerce platform TikTok Shop, after several accounts listed fakes on the site.
PEOPLE, MOVERS AND SHAKERS
Skims taps ex-Michael Kors veteran to lead EMEA expansion
Kim Kardashian’s shapewear brand Skims has tapped Michael Kors executive Robin Gendron as its first president for Europe, the Middle East and Africa, ahead of a major regional rollout.
BRAND NEWS
Space NK opens largest store outside of London at Bullring
Space NK has opened its largest store outside of London at Birmingham’s Bullring, with a 4,356 sq ft shop featuring a dedicated consultation area and interactive ‘play tables’ to test products.
Topshop catwalk takes over London’s Trafalgar Square
Topshop continued its relaunch by taking over London's Trafalgar Square on Saturday 16 August to showcase its autumn/winter 25 catwalk.
Waterstones rides Gen Z reading boom with plan for 10 new stores a year
Waterstones is opening 10 new UK stores a year as younger adults turn to books as an escape from screens, with social media trends such as BookTok helping to drive sales growth.
Wickes backs Community Allotments this National Allotment Week
In honour of National Allotment Week, which ran from 11-17 Aug 2025, Wickes is reflecting on its ongoing commitment to supporting community allotments across the UK.
IKEA opens new Brighton city-centre store
IKEA has opened its Brighton store. Marking an important milestone in the retailer’s strategy to bring its iconic home furnishing range closer to where the many people live, work and shop.
AND FINALLY x2
Tottenham Hotspur tops the alternative Retail Premier League table
Tottenham Hotspur is the most influential team for supporter spend, with Newcastle in the relegation zone according to a premier league table by Colliers’ Retail Strategy & Analytics.
Soho House members’ club close to a $1.8bn deal to take it private
US-based MCR Hotels to lead new equity investors in the Soho House club chain - beloved of PRs in the UK - after four years on the New York Stock Exchange
PRSHOTS TOP 10 SEARCHES
What were our users searching for on PRShots Week ending Aug 8th 2025?
1/ AW25
2/ Christmas
3/ Bathroom
4/ Halloween
5/ Cushion
6/ Denim
7/ Dress
8/ Bag
9/ Vase
10/ Candle
PRSHOTS DIARY
PRShots Retail Calendar Alerts
Days until School holidays are over (3rd Sept) – 16
Days until Halloween – 74
Days until Black Friday - 102
Days until Christmas Day – 129
How to make your products attractive to the media in August
Our August PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.
Summer is in full swing, and hopefully the weather has improved – i.e. stopped raining in the north and stopped being so damn hot in the south. So, there are just a few weeks left to boost your summer-related images before the AW25 images fully kick in.
There’s still time to tag anything relevant to summer/high summer and push anything related to the outside: garden furniture, anything for a garden party, or picnic or barbecue. Plus, don’t forget to add all of the other spellings, BBQ, Bar-B-Que, etc., and add any other related keywords like picnics, garden parties, etc. If you have them, then firepits and chimineas for the colder UK evenings would be good.
It's also a good time to start uploading your AW25 images. So jumpers, scarves, coats, boots, raincoats, hoodies, and cardigans will all start to be searched for by the media.
It's also not too early to start thinking about back-to-school items - Scottish schools start again in mid-August - and university students will be getting ready to sort out their wardrobes and rooms in September, so add fresher(s) and university as keywords to anything relevant.
There’s also still time to add Halloween ideas and Christmas gifts if you have them.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.
August Diary - Weeks/Months
Music festivals are still on, so add any festival wear and camping-related things you have and keyword them with festival, particularly in the weeks running up to the August bank holiday weekend with Reading/Leeds festivals 21st-24th August.
The 28th marks 3 months until the Black Friday/Cyber Monday (28th Nov – 1st Dec) weekend so start preparing for those sales now.
Weeks to celebrate this month include;
Edinburgh Festival (1st - 24th)
National Horse Race Week (23rd-31st)
August - Days
18th – National Grooming Day
21st – World Senior Citizens Day
23rd - International Day for the Remembrance of the Slave Trade and its Abolition
23rd-25th – Notting Hill Carnival
25th – National Secondhand Wardrobe Day
25th – Christmas in August (4 months until Christmas Day)
25th – August Bank Holiday
26th - Women's Equality Day
26th – Ganesh Chaturthi - Hindu holiday
28th – National Burger Day
28th – National Red Wine Day
28th – 3 Months until Black Friday
29th – Blackpool Illuminations start
For more diary dates for this year see the Marketing Retail Diary
NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2025 by the authorities controlling the event(s).
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals.
NEW BRANDS TO PRSHOTS
Villeroy & Boch manufactures everything from crockery for the table to bathroom fittings including vanity units, bathrooms and taps and they’ve been around since 1748, and are available in 140 countries.
Salts Cashmere is launching 1st September with a unisex range of cashmere jumpers and tops that are made in Yorkshire.
BRANDS WITH NEW IMAGES
Clothing, beauty and accessories
M&S has new accessories and jewellery, ballet shoe ranges, new back-to-school ranges including clothes and shoes, summer menswear and womenswear campaign imagery.
Oliver Bonas has new autumnal womenswear including jumpers, cardigans, trousers, scarves and shoes, plus jewellery and clothing for September, new accessory drops including bags, hats, shoes, sandals, scarves and sunglasses.
River Island has new Summer Darks ranges of clothing, shoes, bags, and accessories, back-to-school ranges, summer denim ranges, Rococo Revival and Perfect Prints range of summer clothing, RI Studio range and Mykonos Night range of womenswear.
Roman Originals has new AW25 Dusk, Curve and Petite ranges, plus outfits with this year’s must-haves, crochet and embroidery/broderie anglaise, big-pattern midi-length dresses and Bardot tops.
New Look has new AW25 clothes, bags, shoes, boots and accessories, back-to-school ranges, new womenswear outfits and cowboy core womenswear drops.
Monsoon has new AW25 clothing and accessories, including bags, sunglasses, shoes, boots, scarves and jewellery, new wedding and bridal ranges, new SS25 ranges for the beach and holidays, plus women’s and kids clothing for the summer.
Accessorize has new AW25 womenswear, new jewellery, charms, socks, hats, scarves and wraps for Christmas, a new Palma range of womenswear shoes and accessories, a new SS25 beachwear, bags, and scarves.
Barbour has new Heritage ranges, September clothing ranges plus new outfits and footwear for the festival season.
Bonmarché has new Dash and Autonomy ranges of AW25 clothing, new Lisa Snowdon and Lorraine Kelly collaborations for AW25, plus new women's wear ranges including coats, blouses, jackets and jumpers.
John Lewis has new AW25 kidswear and womenswear lookbook images, plus bags, shoes, boots and accessories, a John Lewis x Rejina Pyo new collection and a new back-to-school kids range of uniforms.
Inspecs has new sunglasses campaign imagery of sunglasses for men and women from Radley, Superdry and Botaniq.
Matalan has new women’s autumn winter ranges including denim ranges, AW25 menswear including casual and formal evening wear, Disney Villains family outfits including Halloween ranges and back-to-school ranges.
Fable England has a new Agnes jewellery, nightwear, scarf and bag range for the autumn.
F&F has new autumn womenswear ranges, a new Kate Ferdinand active wear collaboration and Abbey Clancy festival imagery, new summer band t-shirts and beachwear, new F&F Active sportswear.
Iolla has new Healy, Aitkin ranges of glasses in all shades and colours.
Very has new V by Very August drops of womenswear for high-summer from suedette dresses, lace, crochet and Bardot tops to midi skirt dresses, jeans and ra-ra skirts.
Peacocks has new AW25 ranges, a new Louise Redknapp Edit of summer womenswear, plus her Linen Edit for summer, a new SS25 Edit range, and a new menswear range.
Scamp & Dude has new leopard print and stripey clothes and accessories, new SS25 athleisure wear, dresses, shorts, jackets, hoodies, coats, bags and scarves.
Tu Clothing has new AW25 clothing ranges.
Primark has new Conscious Clothing ranges, Wednesday Core themed clothing and accessory ranges, new back-to-school ranges of clothes, backpacks and shoes, a new Edit range of womenswear, new denim, youth and newborn – including Bambi - ranges.
TK Maxx has new Christmas outfits, bags and accessories, plus summer clothing, shoes, boots, jewellery and accessories, including bags, hats and sunglasses for both men and women.
National Trust has new AW25 clothing, including beanie hats, scarves and gloves.
George at Asda has a George X Gym Locker collaboration of athleisure wear.
Dune London has new women's accessories, including Deliberate, Define, Dedicated and Dinidearest ranges of handbags, clutches and purses.
See additional new clothing and accessories images from
Busby & Fox Cotton Traders Fatface
Home, garden and food
Ivyline has a selection of Autumn and Halloween decorations, Christmas trees, tree decorations, lights and decorations for the home plus candle holders, pots and vases.
Cambridge Imprint has Christmas and New Year cards, new clipboards, tissue boxes, postcard boxes, pencil pots, letter trays, portfolios and magazine files, plus Christmas paperchains, coronets, banners, and plus mug ranges.
Home Bargains has new autumn and Halloween things for the home as well as Christmas decorations and homeware.
Quorn Stone has new marble and decorative effect tiles, Parisian Manoir, Lullington, Chalfont and Orotelli decorative tiles, plus new natural stone and Canyon Terrazzo effect porcelain tiles and chequered decorative tiles for the bathroom.
Primark has new Halloween decorations and gifts, back-to-college ranges, harvest festival ranges of decorations, an Edit homewares range, new travel gadgets, new summer-themed homeware including kitchenware, candles and soft furnishings.
B&M has home ware for back to college, university Halloween decorations and accessories, Christmas Frosted Night, Nordic Glow, Peaceful Wishes, Snow Much Fun and Festive Folklore decorations, plus AW25 Warm Earth, Natural Calm, Quiet Luxury and Christmas accessories for the home, from bedding to hosting to laundry.
Jellycat has new Halloween themed cuddly toys and amuseables plus new designs and bag charms.
Dunelm has a new homeware for the autumn, plus festive Kitschmas collaboration with designer Sophie Robinson, a new AW25 Modern Nostalgia, Into the Wild, Harvest Hues and Quite Luxury collections of homeware including furniture, bedding, curtains, soft furnishings.
The Orchard has new autumn and Halloween decorations, new furniture ranges for indoors and outdoors from garden tables and chairs to sofas and chairs for the lounge.
Designers Guild has new Trevenna, AW25 ranges of big patterned print material for curtains and soft furnishings.
M&S has new Christmas decorations for the tree and the home.
John Lewis has a new collaboration with John Cooper and AW25 lookbook images from its Heritage, Modern Luxe and Timeless range of homeware collections.
Oliver Bonas has Christmas decorations, gifts and things for the home, plus new August/September/October drops of homeware ranges for the lounge, bedroom, kitchen, dining room and lounge for AW25.
Matalan has Christmas decorations and gifts, AW25 homeware for the autumn including Halloween and Harvest Festival themed soft furnishings.
Arran Sense of Scotland has 2025 Christmas gift packs and an advent calendar, new refill packages, home fragrances, scented candles, After the Rain summer fragrance and a new mum and bride scent range.
Habitat has new AW25 Festive Fairground, Alpine Retreat, Jazz Bar and Moorlands ranges of home furniture, lighting and accessories for the lounge, dining room and bedroom, plus dinner sets and glassware.
Homesense has new home furniture and accessory ranges for the kitchen and living room, including soft furnishings, dishes and glassware. Plus Halloween and Christmas decorations for the home.
Nest has new Knoll Studio dining tables and chairs, new Tradition Icons furniture, new HKLiving furniture and rugs, Audo Copenhagen and Norwegian designer furniture for the home plus Hay Traverse and Pallisade garden furniture.
Sofology has a new Modern Classic Christmas range of sofas and chairs and a new Texturalism and Materiality, Rural Refined and Get Yer Freak On range of chairs and settees.
Dobbies Garden Centres has a new RHS collaboration range of gifts, plus Christmas decorations, gifts and food, Halloween decorations, new summer pots, pet toys and accessories for the garden.
TK Maxx has new Christmas and Halloween decorations and homeware, back-to-school ranges with lunch bags and stationery and pens, homeware ranges for the kitchen, dining room and lounge from cups and vases to cushions and lamps.
National Trust has winter homeware, gifts and books, Christmas decorations, plus a collaboration with Jellycat and a collaboration with Sitting Spiritually on a selection of outdoor swings from two-seater to four-seaters as well as pots for the garden, water bottles and autumn decorations.
See additional new home images from
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals.
NEWSLETTER SECTIONS
THE LATEST RETAIL INDUSTRY NEWS
HOW TO GET YOUR BRAND NOTICED BY THE MEDIA IN AUGUST
NEW IMAGERY ON PRSHOTS IN FASHION/BEAUTY/HOME
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