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PRShots Roundup brings you the latest retail news from American Golf, Tony’s Chocolonely, Gymshark, Joules, Hoff, Dobbies, Fred Perry and M&S. Plus, how retail marketers are implementing AI into existing workflows, six retailers investing in bricks-and-mortar in 2026 and more.
THE LATEST RETAIL INDUSTRY NEWS
The Original Factory Shop axes a third of head office staff
The Original Factory Shop has made a third of its total head office staff redundant less than a week after it collapsed into administration.
American Golf acquired by Peter Jones and his investment group
American Golf has been acquired by Dragons’ Den star and Jessops owner Peter Jones and his investment group.
Tony’s Chocolonely records strong growth despite cocoa price crisis
Tony’s Chocolonely FY to 30 Sept shows revenues up 20% to around £204m with profits up slightly to around £2.6m, despite the cocoa industry’s “worst mid-crop harvest” in a decade.
Brits plan to slash unwanted subscriptions in 2026 as household bills continue to climb
A recent poll has found shoppers are planning to be more ruthless with their discretionary spending in 2026, with unwanted subscriptions one of the top things they plan to bin.
Shoppers focus on health as supplement sales soar
UK shoppers are increasingly focusing on improving their health, according to new data from NIQ. With 1 in 4 households reporting that physical health was their number one priority in 2026.
UK retailers forecast ecommerce growth as AI reshapes shopping and delivery
British retailers expect a significant increase in online sales in 2026 as artificial intelligence becomes integrated throughout the shopping process.
Amazon delivered record Prime delivery speeds in 2025
Amazon delivered to Prime members at its fastest speeds ever in 2025, with more than 1.6bn items arriving the same or next day in the UK.
TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY
How retail marketers are implementing AI into existing workflows
According to WARC, 59% of marketers now worry about disruption from AI, up from 27% in 2023. But what does implementation of the tech actually look like for retailers?
Six retailers investing in bricks-and-mortar in 2026
In January, real estate agency Knight Frank reported “the pendulum of investment” in retail was “swinging back towards physical stores.” Retail Gazette looks at six retailers swinging back.
The complete guide to TikTok marketing
If you’re considering TikTok marketing for your business, then read Hootsuite’s guide to TikTok Marketing and learn how to make the most of this engaging social network.
How hybrid in-store media networks are bridging the ‘build or buy’ divide
Stores are rapidly evolving into full-fledged media channels, as retailers double down on retail media network (RMN) investments.
How Beer52 built a community‑driven craft beer empire
Craft beer has seen significant growth in recent years, driven by younger consumers interested in new flavours and diverse brewery offerings.
AI shopping assistants gain traction, but early missteps risk losing customers
Consumers show strong interest in AI shopping tools, but relevance remains key, with 69% saying they abandoned an AI shopping assistant immediately after being shown irrelevant products.
57% of consumers trust brands more when they use AI, study finds
Consumers aren’t pushing back on AI, they’re embracing it, as long as it adds value without crossing the line.
PEOPLE, MOVERS AND SHAKERS
Gymshark appoints Carly Natalizia as chief commercial officer
Gymshark has promoted chief digital officer Carly Natalizia to chief commercial officer to oversee the company’s omnichannel journey and digital optimisation.
Ex-Asos sourcing head joins Joules as director of buying and sourcing
Lifestyle retailer Joules has bolstered its buying team with the addition of Katie Coates as director of buying and sourcing.
BRAND NEWS
M&S unveils new flagship store in Bath
M&S has unveiled a new 83,000 sq ft flagship store in Bath’s SouthGate following a relocation of its former store in the city.
Hoff opens Covent Garden flagship
Spanish trainer specialist Hoff has opened a flagship store in Covent Garden and has plans for more in London, Europe and Latin America.
Morleys’ new CEO talks the reopening of Jolly’s Bath store
Ahead of the reopening of Jolly’s store in Bath, the new chief executive of Morleys took to the stage of Spring Fair to discuss his vision for the future of the department store.
Dobbies Unveils Outdoor Furniture Ranges for Spring/Summer 2026
Dobbies Garden Centres has unveiled its new outdoor furniture collections for Spring Summer 2026, available in stores and online from March. Download images at Dobbies Garden Centres.
Fred Perry and Kris Van Assche launch new collaboration
Fred Perry and Belgian born menswear designer Kris Van Assche have teamed up to launch a collaboration collection, blending sportswear and streetwear.
Deichmann launches first TV marketing campaign for New Balance trainers
With its new 'Find Your Balance' campaign, Deichmann is presenting its current range of New Balance trainers for women and men.
Topshop to host 'world’s first' AI-driven shoppable catwalk
Topshop is hosting what it describes as the world’s first AI-driven, immersive, shoppable catwalk later this month.
PRShots launches new social listening solution
The new Pulse Social listening tool from our sister brand PressArea allows you to track and trace mentions of your brand and competitors and put those insights to work to gain real benefits.
AND FINALLY x2
Queen Elizabeth II’s wardrobe opened up 'as never before'
A new official publication and parallel exhibition offering an unprecedented look inside Queen Elizabeth II’s fashion archive arrives in London this spring.
Lovers are choosing cake over flowers this Valentine’s Day
Analysis of Gophr’s delivery data from Feb 2025 shows that cake deliveries quadrupled on the 14 Feb, compared to an average day earlier in the month.
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals, with prices starting at just £50 a month.
PRSHOTS TOP 10 SEARCHES
What were our users searching for on PRShots Week ending Jan 30th 2026?
1/ SS26
2/ Valentine
3/ Easter
4/ Dress
5/ AW25
6/ Shoes
7/ Yellow
8/ Polka Dot
9/ Kitchen
10/ Pyjamas
PRSHOTS DIARY
PRShots Retail Calendar Alerts
Days until Winter Olympics Milano Cortina - 1
Days until Valentine’s Day – 9
Days until Winter Paralympics Milano Cortina - 29
Days until Mother’s Day – 38
Days until Easter – 59
February Diary
How to make your products and brand attractive to the media in February
Our February PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.
Aside from continuing to keep an eye on those SS26 drops, the first half of the month is about preparing for Valentine’s Day issues, and the second half is about getting ready for Easter. It’s at the start of April (Good Friday is the 3rd April) this year, so you still have time to prepare.
For Valentine’s Day, make sure everything has some of the keywords the media will be looking for, eg gifts, pink, red, lingerie, etc. For Easter, make sure everything has some of the keywords the media will be looking for, eg eggs, chocolate, easter bunny, easter egg, chick, etc.
As we’re coming out of winter, it’s time to start putting up images for the spring and summer. So anything related to getting out of the house is good, so get uploading images and adding keywords relating to summer outfits, swimwear, the garden, garden parties and Barbecues (don’t forget to add all of the other spellings BBQ, Bar-B-Que, etc).
It’s also the Winter Olympics in Milan this year (Olympics Feb 6th -22nd and the Paralympics Mar 6th -15th), so anything Olympic sport-related should get an extra push this month.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.
February Diary - Weeks/Months
In the UK, it’s LGBT+ History Month and National Wedding Month and Go Red for Heart Month; in the US, this is Black History Month and National Bird Feeding Month. It's a great month for food, we have Pancake Day, National Pizza Day and Bread Week (21st Feb - 1st Mar)
Other events include;
National Storytelling Week (31st Jan – 8th Feb)
Moda x Pure Spring Fair, NEC Birmingham (1st -4th)
New Homes Week (2nd – 8th)
National Apprenticeship Week (9th - 15th)
New York Fashion Week (12th-17th)
London Fashion Week (19th – 23rd)
Diary - Days
5th – Time to talk day
6th – Winter Olympics Opening Ceremony
6th – National Sickie Day
6th - National Wear Red Day (Support for Heart disease) (US)
8th – Valentine’s Day searches peak
8th – NFL Super Bowl
9th – National Pizza Day (US)
11th – Flower searches peak for Valentine’s Day
14th – Valentine’s Day
15th – Singles Awareness Day
15th – Maha Shivaratri
17th - Start of Ramadan
17th - Random Acts of Kindness Day (US)
17th – Chinese Luna New Year – (This year it’s the year of the Horse)
17th – Pancake Day/Shrove Tuesday
18th – Ash Wednesday
18th – National Drink Wine Day (UK)
20th – National Love Your Pet Day
22nd – Winter Olympics Opening Ceremony
22nd – BAFTA Film Awards
22nd – New car searches rise
23rd – UK Holiday searches peak
27th - National Wear Red Day (Support for Heart disease) (UK)
28th - The Brit Awards
For more diary dates for this year see the Marketing Retail Diary
NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2026 by the authorities controlling the event(s).
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals.
NEW BRANDS ON PRSHOTS
Industrious Decor is more than furniture. It’s a world of intentional design — where form meets feeling, and materials tell a story. Each collection — ID Country, ID Loft, ID Earth craft, ID Gentleman’s Club, and ID Expression — embodies a distinct aesthetic, yet all share the same foundation: timeless design, refined detailing, and an appreciation for craftsmanship.
BRANDS WITH NEW IMAGES
Clothing, beauty and accessories
Primark has new scarves and neckerchiefs, Major Finds ranges, new perfume ranges, new Bridal ranges, Tailored Denim for adults and kids, Swimwear and beach wear, Circular womenswear ranges, a Major Finds womenswear range, a new Edit range of womenswear, new American NFL strips.
Roman Originals has new Spring dresses, tops, trousers, skirts, jumpers and cardigans, new Dusk, Curve and Petite ranges including coats, jackets, dresses and trousers.
Very has new Wuthering-Heights-inspired womenswear, new Traitors-inspired fashion, a new Transitional Very Collection, new Valentine’s related clothing, Winter footwear and a new Michelle Keegan collaboration.
Scamp & Dude has new clothes and accessory ranges.
Matalan has a new Clubhouse range of womenswear, new kidswear for World Book Day, clothing ranges for Valentine’s Day, Souluxe pastel and print activewear and transitional ranges.
Barbour has a new Heritage+ range plus a collaboration with Feng Chen Wang, new jumpers and bags for the New Year and has new collaborations with Ganni, Baracuta, Sorel, Levi’s, Arket, Paul Smith and Farm Rio.
Bonmarché has new Lisa Snowdon spring 2026 clothing ranges, Dash ranges and Lorraine Kelly Spring 2026 ranges.
Monsoon has new February and March drops of womenswear for spring 2026 ranges including clothes, shoes, jewellery, sunglasses and accessories, plus new bridal ranges.
F&F has a new Essentials range and spring womenswear ranges of clothes, including jackets, coats, dresses and lingerie.
Curvy Kate has new Scantilly lingerie collections including Swerve, Restraint, Indulgence, Laced Up, Bound Blossom, Embrace, Boost, Flare, Lightstyle, Smoothie, Flora, Limoncello and Suspense and new swimwear for SS26 including Victory, Wild One, Sunset Palm, Siren Seas, Deep Dive, Jet Set, Ibiza, Wild Horizon, Zip Tide, Beach Bliss and Holiday ranges.
Oliver Bonas has March, February and Valentine’s Day ranges of clothing, bags, jewellery and accessories.
Peacocks has new SS26 sleepwear and lingerie, plus leisure wear and ranges for men and women modelled by Louise Redknapp, Dani Dyer and Michael Owen.
M&S has new Valentine’s Day nightwear and lingerie, plus kidswear and baby wear ranges.
Inspecs has new sunglasses from Superdry, Radley and Barbour and SS26 ranges.
Salts Cashmere has new SS26 designs for him and her.
Accessorize has new SS26 womenswear, bags and jewellery, plus new Valentine's Day and & bridal accessories.
River Island has new Love is in the Air ranges and a To Have and Hold wedding range of womenswear and accessories, SS26 lookbook images and cut-outs of clothing, bags and accessories, plus a new collaboration with Real Hackney Dave.
Fatface has new SS26 womenswear including jeans, dresses, jumpers, tops, jackets, bags and more.
Deichmann has SS26 shoes and trainers, a new Bridgerton collaboration of shoes, bags and accessories.
Cotton Traders has new SS26 women’s and menswear including a new SS26 menswear collaboration with actor Will Mellor and a womenswear collaboration with Alex Jones.
New Look has new season outfits and accessories and drops of SS26 ranges including clothes, bags, shoes, boots and accessories.
See additional new clothing and accessories images from
Home, garden and food
Nest has new lighting ranges including portable table lights, standard/floor lamps and pendant lamps. As well as sofas, chairs and coffee tables.
Cambridge Imprint has new Charleston themed ranges of patterned paper, new Valentine’s Day and Easter decorations, new notecards, envelopes, albums, notebooks, cards and patterned paper for SS26 including its Bean Summer, Bean Kingfisher, Alhambra, Windmill and Songbird ranges.
Ruggable has new ranges of animal patterned rugs for every room from kids bedrooms to the lounge, plus all sizes of rugs for inside and out for SS26 including the Kindred Cottage, Eclectic Boho and Serene Neutrals range.
Very has a new Very collection of furniture, wall art and storage solutions, new beauty and wellness tech, new SS26 homeware including garden furniture, a new Michelle Keegan range of furniture and a Zen Minimalism, Revive Very Home range of items for the home, dining room, lounge and kitchen.
The Gluttonous Gardener has new seed kits for Mother’s Day.
Oliver Bonas has new February homeware for the dining room, living room and bedroom, plus Valentine’s gifts.
The Orchard has the Kilmore corner sofa and a tabletop range of fire pits in five different colours.
Quorn Stone has new natural stone, and marble and stone effect ranges, new terracotta decorative tiles, natural stone range, marble and decorative effect tiles.
Arran Sense of Scotland has new Island Dusk perfumed ranges, Sannox Lifestyle men’s fragrance gift packs ahead of Father’s Day and Valentine’s Day gift sets.
M&S has new flowers for Valentine’s Day, furniture and homeware collections, Valentine’s Day gifts, new homeware ranges for the spring and summer.
TK Maxx has new Tropicana Jungle, Playful Escapism, Pastel Dining & Gifting, Holistic Horizon and Joyful Minimalism themed homewares for SS26, plus new gifts for him and her for Valentines.
Habitat has new homeware for the bedroom from beds to soft furnishings, plus gifts and things for Valentine’s Day and new Joy of Play, Riviera and Verde Luxe ranges of furniture, homeware and soft furnishings for SS26.
Matalan has new spring and Easter presents and decorations and Valentine’s Day themed soft furnishings and bedding for the home, plus new Hello Spring ranges of homeware, and a new SS26 range of home furniture and soft furnishings.
B&M has a Baby Event of toddler and baby accessories, plus Valentines gifts for him and her.
Designers Guild has new Palette Provencale SS26 range of materials for the home.
Hobbycraft has new crafting supplies, Easter wreath ideas as well as Valentine gifts and ideas for adult crafters, children and teens.
Homesense has gifts for Valentine’s Day new ranges of soft furnishings and things for the lounge, kitchen and dining room.
Primark has new Lowkey Athluxe homeware, Valentine’s Day themed homeware and travel accessories for the spring summer holidays.
See additional new home images from
Dobbies Garden Centres Home Bargains Oriana B Jellycat Sofology Furniture Village
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals, with prices starting at just £50 a month.
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NEW IMAGERY ON PRSHOTS IN FASHION/BEAUTY/HOME
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